[Cs-female-staff] Friendly reminder Re: WICS Luncheon with Distinguished Lecturer Deborah Estrin (Monday June 23) 12 noon at DC 2568

[mitzi Schnabel]

Friendly reminder to please join us

WICS - sponsored lunch with Distinguished Lecture Series speaker
Prof. Deborah Estrin of Cornell NYC tech.

Seminar title and abstract and   Deborah's bio are below.

----------------------------
LUNCH

Date: Monday, June 23, 2014
Time: 12 noon to 1:30 p.m.

Room Changed to: DC 2568

------------------------------


On 2014-06-16, 3:05 PM, "Jo Atlee" <jmatlee at uwaterloo.ca> wrote:

>
>
>~~~~~~~~~~~~~~~~~~~
>
>Distinguished Lecture Series 2014-15
>
>SPEAKER:  Deborah Estrin
>                  Cornell NYC Tech
>TITLE:        Small, n=me, data
>DATE:        Monday, June 23,  2014
>TIME:        3:00 - 4:00  p.m.
>ROOM:      Humanities Theatre, HH
>
>This talk will discuss precedents for small data in mobile health, and
>the opportunities and challenges of broadening the scope of small data
>capture, storage, and use.
>
>Abstract:
>Consider a new kind of cloud-based app that would create a picture of an
>individual¹s behavior over time by continuously, securely, and privately
>analyzing the digital traces they generate 24x7 by virtue of the fact
>that they meditate, or at least accompany, their lives with mobile and
>other digital technologies.  The social networks, search engines, mobile
>operators, online games, and e-commerce sites that they access every hour
>of most every day extensively use these digital traces to tailor service
>offerings and to improve system performance and in some cases to target
>advertisements. Most of these services do not make these individual
>traces available to the person who generated them; but they might begin
>to do so if we identify the market, technical, and social mechanisms that
>would derive value from these traces.
>
>Our premise is that this broad but highly personalized, data set can be
>analyzed to draw powerful inferences about an individual, and for that
>individual. Use of these traces could enhance, and even transform, our
>experiences as consumers, patients, passengers, customers, family
>members, as well as users of online media. These traces might fuel apps
>that offer individuals personalized, data-driven, insights into their
>habits and habitats. This talk will discuss precedents for small data in
>mobile health, and the opportunities and challenges of broadening the
>scope of small data capture, storage, and use.
>
>  
>Biography:
>Deborah Estrin is a Professor of Computer Science at Cornell Tech in New
>York city (http://tech.cornell.edu/deborah-estrin) and a Professor of
>public Health at Weill Cornell Medical College. She is co-founder of the
>non-profit startup, Open mHealth (http://openmhealth.org/). She was
>previously on faculty at UCLA and Founding Director of the NSF Center for
>Embedded Networked Sensing (CENS). Estrin is a pioneer in networked
>sensing, which uses mobile and wireless systems to collect and analyze
>real time data about the physical world and the people who occupy it.
>Estrin¹s current focus is on mobile health (mhealth), leveraging the
>programmability, proximity, and pervasiveness of mobile devices and the
>cloud for health management.  She is an elected member of the American
>Academy of Arts and Sciences and the National Academy of Engineering.
>She recently presented at TEDMED about small data:
>https://smalldata.tech.cornell.edu/,
>http://tech.cornell.edu/deborah-estrin/,
>http://www.tedmed.com/talks/show?id=17762&videold=224255&ref=about-this-ta
>lk
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